System Manager of Marketing Web and Digital Experience
The posted compensation range of $49.78 - $74.05 /hour is a reasonable estimate that extends from the lowest to the highest pay CommonSpirit in good faith believes it might pay for this particular job, based on the circumstances at the time of posting. CommonSpirit may ultimately pay more or less than the posted range as permitted by law.
Job Summary and Responsibilities
This is a remote position.
The System Manager Marketing, Web and Digital Experience, supports the performance, operations and continuous improvement of CommonSpirit Health’s consumer-facing marketing websites, apps and other consumer-facing digital properties. This role supports enterprise digital strategy by managing web and app operations, ensuring user-centered digital experiences and aligning web and app efforts with campaign and content priorities.
This position works closely with multiple stakeholders — including marketing, IT, brand, vendors and region and market teams — and plays a key role in web governance, UX implementation and digital content workflows. The manager partners closely with the system’s marketing operations team and web content authoring lead to support coordination across Adobe Experience Manager (AEM) authors, and ensure content publishing processes meet governance standards.
Essential Key Job Responsibilities
Website operations and performance
- Oversee the day-to-day functionality and user experience of the marketing website, ensuring quality, accessibility and mobile responsiveness.
- Serve as a liaison with IT and vendors to manage ongoing platform updates, technical fixes and performance enhancements.
- Support the implementation of personalization features, modular content and dynamic components in coordination with Martech and IT teams.
Web governance and request triage
- Partner with the marketing operations team to triage and prioritize incoming web requests from across the organization.
- Ensure alignment with established digital governance processes and maintain oversight of workflow standards, approvals and publishing timelines.
- Help evolve governance models in response to emerging digital needs, compliance requirements and organizational priorities.
Content coordination and collaboration
- Work closely with AEM authoring to support enterprise-wide publishing efforts and ensure coordination across distributed content teams.
- Provide operational support for campaign-related content and service line landing pages, ensuring brand and UX consistency.
- Contribute to the development of documentation, training materials and authoring best practices.
User experience and digital enhancements
- Collaborate with UX and digital product teams to implement user-centered design enhancements across digital properties.
- Advocate for accessibility and inclusion in all aspects of web and app experiences, ensuring compliance with WCAG standards.
- Monitor site navigation, layout, and component usage to improve usability and engagement.
Cross-functional collaboration
- Partner with Martech, analytics and automation teams to ensure cohesive integration of web components with campaigns and consumer journeys.
- Coordinate with marketing, brand and service line leaders to support enterprise initiatives and content strategy.
- Stay current with web experience trends, platform capabilities and the impact of AI on consumer expectations and digital operations.
Job Requirements
Required Education and Experience
- Bachelor’s degree in marketing, digital communications, web design or a related field
- Minimum of 6 years of experience managing enterprise-level marketing websites
- Minimum of 8 years of experience working within a content management system, preferably Adobe Experience Manager
- Experience coordinating with cross-functional teams, including content, marketing operations and IT
Inspired by faith. Driven by innovation. Powered by humankindness. CommonSpirit Health is building a healthier future for all through its integrated health services. As one of the nation’s largest nonprofit Catholic healthcare organizations, CommonSpirit Health delivers more than 20 million patient encounters annually through more than 2,300 clinics, care sites and 137 hospital-based locations, in addition to its home-based services and virtual care offerings. CommonSpirit has more than 157,000 employees, 45,000 nurses and 25,000 physicians and advanced practice providers across 24 states and contributes more than $4.2 billion annually in charity care, community benefits and unreimbursed government programs. Together with our patients, physicians, partners, and communities, we are creating a more just, equitable, and innovative healthcare delivery system.
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